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Modeling Agencies

1

A modeling agency is a company that represents fashion models, to work for the fashion industry.

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2

These agencies earn their income via commission, usually from the deal they make with the model and or the head agency.

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3

The top agencies work with big-budget advertising agencies and fashion designers.

An advertising agency is a service based on advertising business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing in a promotion for its clients.

Fashion design is the art of application of design and aesthetics or natural beauty to clothing and accessories.

4

They invest money into developing their talent so they can increase their status within the industry.

5

These top agencies will help train models, get test shoots, layout portfolios, and put together comp cards and other printed materials models need.

A comp card is a marketing tool for actors and especially models.

6

The agencies find work for models by presenting them to designers, photographers, and ad agencies.

7

The agencies are also responsible for booking the jobs, billing for the jobs, and eventually paying the models for their time.

8

By handling the details, an agency allows a model to focus on modeling and not on the business end.

9

Because modeling is a very competitive, fast moving business that extends beyond the traditional 9 AM to 5 PM business hours, an agency generally conducts business 24 hours a day, to handle emergencies such as cancellations or rush jobs.

10

Most agencies have a service or an operator to handle emergency issues after hours.

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